A Beginner's Guide to Brand Design aims to teach you the basics of brand design and how to create a brand identity from scratch. It will cover the fundamentals of brand design, including color theory, typography, and logo design. You will also learn how to create a brand style guide and how to apply it to various mediums.
Wednesday, 16th October 2024
7pm - 9pm
BAC PJ Campus, VSQ @ PJ City Centre, Jalan Utara, 46200 Petaling Jaya
WHY YOU SHOULD ATTEND
To learn the basics of brand design and how to create a brand identity from scratch
To be equipped with the necessary skills and knowledge to create a strong and memorable brand identity
To understand the principles of color theory, typography, and visual communication
To stay updated with the latest industry trends and techniques,
To ensure that your branding efforts remain relevant and competitive in today's fast-paced market
WHAT YOU WILL LEARN
Basics of brand design
How to create a brand identity
How to develop a brand style guide
How to apply brand identity to various mediums
Colour theory and typography
WHO IS YOUR FACILITATOR
Raidah Binti Yazid, Lecturer (UNIMY)
Raidah binti Yazid is the LMS Coordinator, and has been lecturing Creative Multimedia at UNIMY since 2021. She holds a Bachelor of Information Technology (Game Technology) from Universiti Teknikal Malaysia Melaka (UTeM). Raidah further pursued her studies and earned a Master of Computer Science (Multimedia Computing). Prior to joining UNIMY, Raidah worked as a Game Developer and Research Assistant in the industry. Her expertise encompasses Creative Multimedia, Game Development & Design, 3D Animation, and Learning Management System (e-Learning). Her current research interest is in game development & design and immersive technology.
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